Chris Flight has spent 14 years at the intersection of media, talent and culture. He started in digital media planning for Universal Pictures and Disney — Despicable Me, Thor, Captain America: The First Avenger — and in 2013 took that discipline into social, becoming one of the early operators in influencer marketing. Along the way he built campaigns and partnerships with Ayesha Curry, Michelle Lewin, Massy Arias and a roster of creators across lifestyle and gaming.

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Flight Effect is what that experience became: a Los Angeles management and marketing company that represents creators, musicians and athletes, negotiates the brand deals that fit them, and produces the events where those partnerships come to life. Today the roster spans music (Haze Amaze, Dolce Wang), lifestyle (Michelle Lewin, Crystal Hefner, Deanna Harris) and gaming (Chris “Conman” Conley), and the event work runs from wellness mornings in Venice to the inaugural Route 66 Relay, a 100-mile team race from Tulsa to Oklahoma City in the road’s centennial year.

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Chris also runs every day — more than 3,000 miles a year and 100+ runners a week across LA’s run clubs — which is how Flight Miles, the free rewards program for anyone who runs with him, came to be. Movement is not a side project here; it is the through-line.

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He does all of this as the father of a beautiful mixed family, and he is candid that gaming, entertainment and marketing still need more women and people of color in the rooms where decisions get made. Breaking down those barriers, for his girls and for everyone coming up behind them, is the work he is proudest of.